The Challenge: All Stars 3 Trailer
The Challenge: All Stars 3 brings back only those who’ve reached the final before — the most seasoned and competitive players return to fight for ultimate supremacy. With no rookies, this season features only the strongest battling it out in a high-stakes showdown. It's the veterans' turn to prove who truly deserves the title of the best of the best. This season it’s All Finalists, All Stars, For All the Glory.
💪🏼 Creative Direction: Developed the central concept for a high-energy trailer, blending humor with the competitive spirit of The Challenge.
💪🏼 Scriptwriting: Wrote dynamic scripts to highlight standout contestants and intense moments, energizing the audience.
💪🏼 Track Selection: Parodied "All Star" by Smash Mouth, originally used in the S2 trailer, with a new tonal direction—one that reflects the intensity and stakes of The Challenge: All Stars while still maintaining that nostalgic, high-energy vibe.
💪🏼 Team Collaboration: Worked closely with producers and editors to align the pacing and tone of the trailer.
💪🏼 Production Oversight: Managed campaign production to ensure consistency with the show’s brand.
💪🏼 Final Approvals: Oversaw the final cut, ensuring the visuals and audio synced perfectly.
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VP, Creative: Anthony Gelsomino
Creative Director: Anna McDonald
Senior Writer/Producer: Cam Ly
Writer/Producer: Elle Gonzalez Rose
Edit/Finishing: Zealot